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Titleist introduces new U-Series utility irons
15 Jul 2019
by AmateurGolf.com Equipment Panel

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The new Titleist U-Series utility irons offer two unique models – U•500 and U•510 – designed to expand a player’s shot options at the top end of the bag. Called "utility irons" for a reason, the new U•500 and U•510 models produce more distance than a standard iron and less spin than a hybrid – delivering that one shot a golfer needs precisely when it’s needed.

Available for fittings beginning Aug. 8 (and in golf shops Aug. 30), Titleist U-Series utilities combine forged L-face technology with extreme amounts of high-density tungsten to deliver higher launch and faster ball speeds for game-changing long iron performance.

These two new clubs are designed to replace the 718 T-MB irons which had become popular as a classic-looking club that delivered more ball speed.

The Titleist U•500
The U•500 is the player’s utility iron designed for superior shot making. The extremely versatile, low loft utility features a compact shape that delivers high launch with a soft landing and precise distance control.

The U•500 – which will be available as a 2-iron (17 degrees), 3-iron (20 degrees) and 4-iron (23 degrees) – is smaller than the U•510 and has less offset and a thinner topline than the 718 T-MB irons.

The Titleist U•500
The U•510 provides hybrid-like performance in a forgiving, muscular iron shape. The high-launching, easier-playing utility offers a larger, wide-sole design for consistent shot-after-shot performance. U•510 creates such a powerful combination of distance, launch and forgiveness that Titleist engineers were able to create a 16-degree 1-iron that is very playable from both the tee and turf.

The U•510 – which will be available as a 1-iron (16 degrees), 2-iron (18 degrees), 3-iron (20 degrees) and 4-iron (22 degrees) – is larger, has a slightly thicker topline, a wider sole and a lower profile.

Already the most played utility irons on the PGA Tour – and in the bags of Adam Scott, Jordan Spieth and Jimmy Walker – the new U-Series will be prominently on display this week at the Open Championship, where U•500 and U•510 will be the #1 utilities in play at Royal Portrush. Bernd Wiesberger, winner of last week’s Scottish Open, played a U•500 3-iron.

ADAM SCOTT: “I mean the height advantage of this club, you just can’t compare. Golf clubs are geared for speed now, so when you know have the speed, you’re really looking for the control, you're looking for that balance – and that’s what this club gives you.”

JIMMY WALKER: “My 3-iron is hot and fast. It launches high, but I can still hit bullets with it. And when you set it down, it's a lot more forgiving than staring at my blade.”

Titleist U-Series U•500 and U•510 utility irons will be available worldwide on Aug. 30, 2019, at Titleist authorized golf shops. MAP $250.

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